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TRANSPARENCY

Recycling

Made from eurowaste, our bottles are crafted with low CO2, locally-sourced recycled plastic. 

The packaging material and production are based on the so-called Cradle-to-Cradle (C2C) principle, a circular design concept of materials. The bottle is made with 100% recycled plastic from Europe and can be reused continuously as part of the sustainable circular design philosophy of the C2C.

What is in the bottle

Our SO true natural soap is fully transparent. We only work  with carefully selected suppliers and natural raw materials that care for your skin and the environment. Many soap products on the market today are actually based on synthetic ingredients, and some are even harmful to your skin and nature.

Our ingredients, sourced from responsible farmers and suppliers, include only the purest and most natural elements. Our soap is crafted from just two components: salt and nuts. We enhance it with essential oils for fragrance, and a refreshing touch.

Our process of production

The whole chain of production is in our hands and takes place in-house at our factory in Zurich. This allows us to maintain control over all processes, ensuring that our products are completely natural, sustainable, and boosts your shower experience. 

The energy from our soap manufacturing process is reused and harnessed to power not only the rest of our production line but also to heat up the building. This initiative is paving the way for our factory to become energy positive by 2026.

Hilton logo, partner.
Swiss logo, partner
KaDeWe logo, partner
Hilton logo, partner.
Swiss logo, partner
KaDeWe logo, partner
Hilton logo, partner.
Swiss logo, partner
KaDeWe logo, partner
Hilton logo, partner.
Swiss logo, partner
KaDeWe logo, partner
so natürlich logo, made in switzerland

Explore new scents

Subscribe here to embark with us on a journey where purity meets passion.

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TRANSPARENCY

Embark on a skincare revolution with SO Natürlich, Soeder's visionary new line crafted exclusively for the future trailblazers who champion personal wellness and environmental stewardship.

icon indicating shampoo is palm oil free
Palm Oil
Free
icon indicating shampoo is vegan
Vegan
icon signifying no animal testing
No Animal
Testing
Icon indicating microplastic-free product.
No
Microplastic
Icon representing ingredients of natural origin.
Natural
Origin

Recognizing the skin as the body's largest organ, we're committed to safeguarding it.